For Right to Life
Tuesday, November 25, 2008
Pro-life television commercials with a proven track record of substantially lowering abortion rates are set to air on MTV beginning the day after Christmas.
With more than 98% of US homes having televisions, and the average American spending over 5 hours every day consuming media, it is easy to see how VirtueMedia can reach millions of people each day using powerful broadcast commercials to positively affect culture.
Four U.S. regions with significant abortion-vulnerable populations recently reported a decrease in abortions in response to the airing of VirtueMedia's educational pro-life ads, partnered with other effective pro-life efforts.
- Abortion rates have dropped nearly 20% in Arizona (2004 vs. 2007). Since 2005, VirtueMedia began to air pro-life television ads year-round, in collaboration with the Diocese of Phoenix.
- Abortion rates decreased 12% in Montgomery County, OH (Dayton) since 2006, when VirtueMedia ads began airing in partnership with Dayton Right to Life.
- Since opening a second office in Georgia and beginning to air crisis pregnancy ads in Atlanta in 2005, abortion rates have declined nearly 10% in metro Atlanta. In just one month, VirtueMedia ads in Atlanta generated 2,646 calls for help from abortion vulnerable women. In contrast, abortion rates have increased in other areas of Georgia, where pro-life TV ads did not air.
- In Charlotte, abortions have declined 15% in the past year, since VirtueMedia commercials began airing in collaboration with North Carolina Right to Life and local churches. Abortions increased in other counties in North Carolina, where VirtueMedia ads did not air.
VirtueMedia, Inc., a 501C3 national non profit media organization founded in 1998 by Tom Peterson, is endorsed by the Vatican, Priests for Life, Focus on the Family, Silent No More, and many other organizations. The organization's TV and radio ads are licensed to pro-life groups and are available in both English and Spanish.
VirtueMedia's TV portfolio contains a number of messages utilized for sanctity of life education, crisis pregnancy outreach, post abortion-healing, as well as legislative issues such as embryonic stem cell experimentation and informed consent. Crisis pregnancy ads will air nationwide on MTV and BET beginning December 26th.
View the ads online here:
Contact: John-Henry Westen
Source URL: http://www.lifesitenews.com
Publish Date: November 24, 2008
Link to this article:
The IFRL is the largest grassroots pro-life organization in Illinois. A non-profit organization, that serves as the state coordinating body for local pro-life chapters representing thousands of Illinois citizens working to restore respect for all human life in our society. The IFRL is composed of people of different political persuasions, various faiths and diverse economic, social and ethnic backgrounds. Since 1973 the Illinois Federation for Right to Life has been working to end abortion and restore legal protection to those members of the human family who are threatened by abortion, infanticide and euthanasia. Diverse though we are, we hold one common belief - that every human being has an inalienable right to life that is precious and must be protected. IFRL is dedicated to restoring the right to life to the unborn, and protection for the disabled and the elderly. Click here to learn more about the IFRL.